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September Educational Event – Influencer Marketing
September 17, 2015 @ 6:00 PM - 10:00 PM
It’s no secret that digital and social media tastemakers employ huge influence over customers’ buying decisions and popular culture as a whole. After all, we’ve all seen the ice bucket challenge and experienced the firsthand ice-cold power of keeping up with the social media Joneses. Leveraging the digital trendsetters for marketing purposes can generate not just social buzz, but wildly successful brand recognition and sales.
Our keynote and panelists will discuss how to plan, leverage and execute influencer relationships, best practices, who’s doing it right, and what to avoid.
Keynote
- Chuck Moran: Vice President, Marketing, RhythmOne
Moderator
- Evan Carpenter: Director of Community, Periscope
Panelists
- Allison Talamantez: Chief Revenue Officer, Sway Group
- Ian Huxley: VP, Integrated Marketing, Defy Media
- Marco Hansell: CEO/Founder, Speakr
- David Chang: Founder/Content Manager, Cafe Racers of Instagram (CROIG)